SEO stands for Search Engine Optimization, which simply means optimizing both on-page and off-page to get ranked higher on search engines like Google, Microsoft, and Yahoo. SEO requirements keep changing, and it can be hard to keep up with the latest developments. But if you want your rankings to go from unseen to the top of the list, you have to be in the know... Well-optimized websites get more and more traffic over time, and that means more leads and sales.
The 10 most important factors:
1- A Secure and Accessible Website
2- Page Speed (Including Mobile Page Speed)
3- Mobile Friendliness
4- Domain Age, URL, and Authority
5- Optimized Content
6- Technical SEO
7- User Experience (RankBrain)
8- Links
9- Social Signals
10- Real Business Information